Data-driven with a creative angle, I am a passionate storyteller.
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• Lead by example
• Team-oriented mindset & shared success
• Coachable as a continuous learner
• Plan strategically & avoid reactionary -
CRC Industries
• CX Analyst, Customer Care (’24-Current)Holman Fleet Management
• Supervisor, Account Management (‘22-’24)
• Facilitator, Remarketing (‘19-’22)
• Direct Sales Administrator, Remarketing (‘18-’19) -
Saint Joseph’s University
• MSc, Marketing (‘20-’22)Ferris State University
• BSc, Automotive Management (‘15-’18)
• Dean’s List | Magna Cum LaudeCertifications
• Google Analytics (‘24) -
• Problem solving
• Data analysis & performance reporting
• Marketing strategy, content, & optimization
• Project management & cross-functional collaboration -
• 5+ years of automotive industry experience
• Nominated for ‘22 POY award @ Holman
• Received ‘21 POQ award @ Holman
• Formal leadership training
Dashboard Portfolio
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![Genesis U.S. Sales Dashboard]()
Genesis U.S. Sales
Overview of Genesis' sales performance in the US market, with a particular focus on the G70 sports sedan and its competitive landscape.
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Customer Service
Analysis of customer service KPIs including email, case management, and call activities.
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![MLS Player Dashboard]()
2024 MLS Player Stats
2024 MLS Player Stats visualized by their Attacking, Defensive, Passing and Goalkeeping abilities.
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U.S. Airport & FBO Mapping
Visualization of airports and FBOs based in the United States categorized by enplanement volume.
Academic Portfolio
Business & Marketing Plan Concepts
Business proposal detailing the preparatory and post-launch stages to establish a dealership in MI.
Marketing plan for an online new/used aviation equipment marketplace.
Promotional plan for a franchise baked goods provider. Collaborative project with SJU peers.
Marketing plan for a non-profit emergency food provider based in Camden, NJ.